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The Best Interior Design Trends, According to the Internet
Posted on October 04, 2023
Interior design trends constantly evolve, influenced by everything from pop culture to current events. In recent years, social media and online publications have significantly shaped the interior design landscape. Where people would once turn to magazines, articles and interior design shows, there's now seemingly endless inspiration at our fingertips, with an infinite amount of online inspiration, thanks in part to platforms like Instagram and TikTok.
In 2023, keeping up with the latest trends for styles, layouts, lighting and colors can be challenging. As more people look to revamp their homes, a growing number of people are turning their attention to TikTok for tips and ideas on how to style their homes according to the latest trends. As a result, #interiordesigntrends has over 115.1M views (April 2023), while content tagged with #interiordesignideas has been viewed 489.7M times.
The Best Interior Design Styles in 2023
With so much to choose from, we have examined the interior design styles and trends, including colors, accessories and styles, using a combination of popularity on TikTok, analyzing hashtag data for different style trends on Instagram, and looking at search volume to see how people are searching for ways to design their spaces.
Mid-Century Modern - #midcenturymodern - Score: 56.41
Mid-century modern furniture, which was popular in the 1950s and 1960s, is experiencing a resurgence, and currently has over 803M views on TikTok. This iconic mid-20th century style is characterized by clean lines, bold colors, and a focus on functionality.
Scandinavian Design - #scandinaviandesign - Score: 53.76
Scandinavian Design is characterized by a clean, simple aesthetic that creates a sense of calm and order. Known for its minimalism and functionality, this style emphasizes simplicity, natural materials, and a neutral color palette.
Farmhouse Decor - #farmhousedecor - Score: 43.10
This style incorporates rustic elements like distressed wood and vintage accents to create a cozy, inviting atmosphere.
Vintage Decor - #vintagedecor - Score: 28.14
With a focus on nostalgia and timeless pieces, vintage decor brings a sense of history and character to a space. Bold patterns and rich colors are also a popular choice for adding texture and visual interest to a space, while retro accessories are an easy, fun way to incorporate a touch of nostalgia into your home.
Rustic Decor - #rusticdecor - Score: 25.25
Featuring natural materials like wood and stone, rustic decor is all about creating a warm, inviting environment that feels connected to nature.
Neutral Decor - #neutraldecor - Score: 17.74
This trend embraces a calming color palette of whites, grays, and earth tones, and relies on texture and pattern to add interest.
Eclectic Decor - #eclecticdecor - Score: 13.79
Mixing and matching different styles, colors, and textures, eclectic decor is all about expressing personality and creating a unique, one-of-a-kind space. As it is usually a reflection of a person’s personality and passions, this style can range from bohemian to glam to traditional, often incorporating vintage or unique pieces to create a one-of-a-kind look.
Minimalist Home - #minimalisthome - Score: 10.98
The minimalist trend has been around for several years and continues to be popular in 2023. With an emphasis on simplicity and functionality, minimalist style embraces a less-is-more approach to design and often features neutral colors such as white, gray, and black, and few accessories or decorative elements.
Biophilic Design - #biophilicdesign - Score: 7.26
Inspired by nature, biophilic design incorporates natural materials, patterns, and colors to create a sense of calm and connection to the outdoors. These spaces are designed to feel restorative, often featuring plants, natural materials, and organic shapes.
Cottage Decor - #cottagedecor - Score: 5.31
This style emphasizes comfort and coziness, with an eclectic mix of vintage and rustic pieces and plenty of soft, inviting textures.
Most Popular Lighting Styles
Lighting is an essential element that can greatly change a room's ambience and functionality. It plays a crucial role in creating a warm and inviting atmosphere, while inadequate lighting can make the space feel gloomy and uninviting. Additionally, the right lighting can accentuate the beauty of specific features like furniture and artwork, improving the overall aesthetic appeal of a room. By giving proper attention to lighting design, you can enhance the look and feel of any room and make it a comfortable and enjoyable space to be in.
In 2023, floor lamps, also known as standing lamps, are the most searched-for style of lighting, with over 282K monthly searches. However, it’s ambient lighting that is by far the most in-demand on social media, with #ambientlighting racking up 33.1M views.
Colors and Tones for 2023
Neutral colors have always been a popular choice in interior design, and are an ideal option for spring and summer decorating due to their versatility and ability to be effortlessly enhanced with bursts of color or texture.
In 2023, warm and earthy tones are taking center stage. Colors like beige, cream, and taupe can create a warm and welcoming atmosphere, making a space feel cozy and inviting. These versatile colors can be paired with various materials and textures to create a layered and visually interesting space. Their simplistic tones also seamlessly compliment a range of colors, including striking jewel tones, to soft pastels.
Interior Design Trends Emerging on Pinterest in 2023
Pinterest’s 2023 Trends report reveals that one of the newest and largest emerging trends to come about is the “Hipstoric home”, with the following seeing a huge increase in searches on the platform:
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Eclectic interior design vintage +850%
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Mixing modern and antique furniture +530%
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Antique windows repurposed +50%
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Maximalist décor vintage +350%
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Antique room aesthetic +325%
Where interior design elements were once defined by what was deemed popular, in 2023 we can expect to see more people combining aspects of various trends, personal styles and tastes, to find what works best to create the perfect look and feel for their room.
Our team is on hand to provide the necessary advice and guidance to help you discover the perfect finishing touches that will truly transform your space.
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